Why Is Tanning Lotion So Expensive?
There are a couple of reasons why indoor tanning lotion is so expensive. If you've never been to a tanning salon before you may be shocked when you get there and they try to talk you into buying a bottle of lotion that's $60, $80 or even $110. It is imperative that you use a lotion on your body during a session in a bed and you can't use the stuff you use outdoors.
Let's start with the secondary reason tanning lotions cost so much. These types of lotions have very special ingredients and their formulas take time to be developed by chemists and scientists. Some of these ingredients include hemp seed oil, tinglers and more commonly added skin bronzers. The use of such unique ingredients in the formulas is one of the reasons why the price jumps to a level that seems straight up crazy to most.
The main reason indoor tanning bed lotions are as expensive as they are is... ready for it? PROFIT. The profit margin on lotions is extraordinarily high, much more than most consumer products. We're talking at least 100% profit, and usually it's closer to 200% or 300%. This means if a bottle costs you 60 bucks the salon most likely gets it for under $20. The sale of indoor tanning products is a big part of a salon's business model when it comes to the bottom line. I mean let's be real, everybody needs to make a living, but c'mon, should we really have to pay that much for a consumable product that we'll need to buy again in 2 months? Add that on to the price of tanning itself and you have a pretty decent monthly expense. The good news is that if you have some negotiation skills you can usually become friendly with the salon operator and they'll start giving you nice discounts on bottles of lotion. They will make it seem like you are getting a crazy good deal but always keep in mind how much profit there is, so even if you talk the price down they're still making decent money.
Even though it may be very costly we still recommend that you stay away from cheap tanning lotion. This is something you spread over your entire body so it's a good idea to make sure you're using a very high quality product.
